Our Jewelery was born in 1993 in Reggio Emilia with the name “Pietra di Luna” from the dream of Valeria Battelli.
Initially ,Valeria work mainly with natural hard stones, rare and precious gems from all over the world, at the time not very well known and appreciate. When the names as Tanzaniti, Zoisiti, Labradoriti, Adularia, Opale, or countless oceanic and non-oceanic jasper, were completely unknown AMetis started to looks to the future and deal with themes such as the of the intrinsic energy of gems and the important benefits of their multiple colors. Valeria’s passion and her constant commitment to share her knowledge and skills make “Pietra di Luna” a real reference for the Emilian city and its surroundings.
Those who know Valeria could say that she is certainly the one of the most direct and sincere person you can meet and it is right that pushes her to maintain a strong consistency in the choice of her vision and her jewels: without ever compromising, Valeria keeps constant the combination of natural stones with precious metals (gold, platinum, silver) so as not to mistake the jewel with jowelry instead made using treated stones, synthetic pastes and zircons or non-precious metals.
This philosophy, out of the box, combined with the creativity of her daughter, Anna, made AMetis a strong reference as jewelry with today 30 years of experience, professionalism and passion. Anna, a child in the magical world of stone and jewelry collaborates over time as a Senior Designer of watches and jewelry for many important international brands such as Cartier, Jaeger Le Coultre, Tiffany & Coand Ferragamo.
Anna is now in charge of her own brand, Anna Maccieri Rossi, but continues to collaborate with AMetis, where she take care with enthusiasm with custom jewelry with Valeria.
When you buy an ” AMetis jewel” you buy our history, the transparency of our choices, the creativity in style and the passion with wich each stone is carefully selected and the created by hand, through the expert skill of artisans.
Since 2016 we have registered the brand “AMetis” for our jewelry, and from this project was born this online site and the new boutique in Cesenatico , to offer and show you the best of our creations, which will focus only natural gems and unique design as protagonists. The new point of sale for our AMetis brand is the AMetis Jewelery and you can find us in Viale Carducci 116 a Cesenatico (FC)
We are open every day from 09.30 to 13.00 and from 16 to 19.30 and in June-July-August also from 21 to 23. We look forward to meeting you and welcoming you to the best of what is an extraordinary world.